(01) Journal

Notes from the practice.

Short writing on process, craft and the studio. Sample articles for demonstration.

Process — 18.09.2026

Why we start with the second idea

The first idea is usually the obvious one. Here is how we get past it without losing the thread.

5 min read

All notes

Craft — 02.08.2026

Every typeface carries a voice, a history and a set of assumptions. Choosing one is a creative decision.

Culture — 24.06.2026

Most people give a portfolio site ten seconds. What should they walk away knowing?

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Tell us what you’re building. Let’s make something worth remembering.

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